Video Production Cost Breakdown

Ever wondered what goes into a video production project? Everything from pre-production to production to editing?

Here at Bloom we are trying to shed some light on the process with a fun and tasty video production cost breakdown – using donuts! Check out our Youtube Video where we visually explain this concept!

In the video, we use donut proportions to represent the different stages of video production: pre-production, production, and editing. The size of the donut slice reflects the price/amount of work involved in each stage for different project sizes.

Let’s dive into the delicious details!

Small Project (3 donuts total)

This is your bite-sized video project, perfect for quick social media content or explainer videos.

• Pre-Production (Half Donut): Brainstorming the concept, writing a short script, and storyboarding

• Production (One and a Half Donuts): Filming with a smaller crew and minimal equipment

• Editing (Half Donut): Straightforward cutting and basic effects and graphics

Medium Project (5.5 donuts total)

This project is a bit more substantial, like a company overview video or a customer testimonial. Think of it as a satisfying breakfast donut.

• Pre-Production (One Donut): More detailed planning, scriptwriting, and location scouting.

• Production (Two and a Half Donuts): A larger crew, with diverse equipment for a more complex shoot.

• Editing (Two Donuts): More intricate editing techniques and possibly motion graphics and more deliverables 

Large Project (10 donuts total)

This is the big kahuna, the full-fledged production. Imagine a cinematic commercial or a documentary. This is a gourmet donut with all the bells and whistles!

• Pre-Production (One and a Half Donuts): Extensive pre-production with in-depth planning, detailed scripts, storyboards, location scouting, moodboards, etc.

• Production (Five Donuts): A large crew with advanced equipment, potentially involving multiple shoot locations and days

• Editing (Three and a Half Donuts): Complex editing with high-end visual effects, color grading, and sound design.

Remember, this is a simplified analogy. The actual video production cost will vary depending on your specific needs, but hopefully, this breakdown gives you a clearer picture of how video production companies structure their pricing. So, the next time you’re considering a video project with Bloom, don’t be afraid to ask for a breakdown! Just like with donuts, understanding the ingredients will help you savor the final product even more.