bloom blog
12 Questions to Ask Before Hiring a Video Production Company
Before you sign, ask these 12 questions. A Minneapolis production company breaks down crew, cost, ownership, revisions, timelines, and rights. With answers.
The Types of Business Video (and When to Use Each)
A clear guide to the main types of business video — brand films, commercials, product, testimonial, and more — and how to match each format to your goal.
How Much Does Commercial Video Production Cost? (2026)
Most marketing teams asking "what does commercial video production cost?" have already gotten three wildly different numbers from three companies. That's not because anyone is lying, it's because "commercial video" describes everything from a $2,000 social ad to a $200,000 national campaign. This guide gives you the real ranges, explains what actually moves the price, and shows you how to budget so the number you set produces the result you want.
How to Hire a Video Production Company (Buyer's Guide)
How to hire a video production company: when to outsource, how to compare partners, what to ask, budget expectations, and the mistakes to avoid.
Using Nonprofit Video Production to Spread Positivity Across Minnesota
Partnering with Wildly Kind, we use nonprofit video production to share kindness, boost awareness, inspire donations, and spread positivity in Minnesota.
HiBAR’s Mission Brought to Life With Bloom Creativ
Discover how Bloom Creativ used a long-term commercial photography and visual content strategy to build trust and recognition for HiBar, a leader in sustainable beauty
How to Choose the Right Video Production Company for Your Brand?
Choosing the right video production company goes beyond great visuals. This guide shows you how to evaluate portfolios, define goals, set a smart budget, and partner with a Minnesota team that delivers creative content, strategy, and real ROI.
The 8 Highest-Rated Video Production Companies in the U.S.
Video stopped being a nice-to-have a long time ago. It's the format buyers expect, the thing that earns attention on a crowded feed, and often the first impression a brand gets to make. The harder question for any marketing lead is not whether to invest in video. It's who to trust with it.
Inside the Making of a Multi-State Recruiting Video Campaign for Great Northern Corp.
Manufacturing is more than machines and assembly lines—it’s people, culture, and pride. For Great Northern Corp., Bloom Creativ created a recruitment campaign that brought energy and authenticity to life, showing the human side of their operations and why their team is worth joining.
Corporate Video Production- A complete Guide
Planning a corporate video can feel overwhelming — but it doesn’t have to. This complete guide to Minneapolis corporate video production walks you through every step, from kickoff call to final delivery, with insider tips that save time, cut costs, and boost results.
Corporate Video in the Twin Cities: A Powerful Internal & External Communications
Do your standout campaign ideas fall flat because at the end they look, feel, and sound like others?
Maximize Your Video Marketing ROI: Repurposing Content for All Platforms
Imagine you capture one high-quality corporate video with a compelling story for your business website but it also fuels your entire content marketing strategy across multiple platforms...
How Video Can Boost Your Minnesota Business in the Summer Season
Discover how video can boost your Minnesota Business in the Summer Season with creative ideas and how Bloom Creativ converts those in life to drive more sales!
Top Filming Locations in the Twin Cities
The Twin Cities, Minneapolis and St. Paul, aren't just great places to live; they're a visual playground for creators...
Minneapolis Photo and Video: The Power Combination
For your Minneapolis business, booking a combined photo and video shoot is a smart investment that elevates both efficiency and the impact of your deliverables...
Mastering Your Peerspace Rental for Video Production
Ever scrolled through endless Peerspace listings, your creative gears grinding, picturing the perfect backdrop for your next product video masterpiece?
Choosing Local: The Unbeatable Advantages of Small Video Production Companies in Minnesota
Ever felt like your project was just another number in a massive production house?
Video Production Budget: What Factors Influence the Cost?
If you've ever stared at a quote and wondered, "Where does all that money actually go?" you're in the right place.
Unveiling the Secrets of Successful Video Production Teams: Size Matters!
Ever scrolled through a captivating video and wondered about the magic behind the screen?
Unlock the Secrets of Stunning Videos: Your Lighting 101 Guide
Ever wonder why some product videos pop off the screen while others fall flat?
Minneapolis Businesses: Level Up Your B2B with These 3 Videos We Can Produce for You, Today
Forget the hypothetical...
Is Your Small Business Ready for Video Production?
In a world dominated by visuals, it’s no longer enough to rely on text alone to capture your audience’s attention...
The Untapped Power of Now: Why Live Streaming is Redefining Connection
Remember waiting forever for a video to buffer?
Super Bowl LIX Commercials: A Triple Threat of Creativity
This year's commercials showcased a diverse range of creative strategies, but they can largely be grouped into three main categories: Humor, Heart, and Hype...
Bloom's Big Update: New Studio, Fresh Merch, and What's Next
Things are happening at Bloom Creativ...
TikTok's Temporary Timeout: A Glimpse into a Post-TikTok World?
Remember January 18th? For a brief, chaotic moment, TikTok, the ubiquitous video-sharing platform, vanished from our collective consciousness...
Golden Globes 2025 Recap
Hollywood's biggest names gathered last night for the 82nd Annual Golden Globe Awards, a celebration of the year's finest in film and television...
Our Favorite Moments of 2024
2024 has been an incredible year at Bloom Creativ, filled with so many standout moments that made it truly unforgettable...
Ditch the Cheesy: Why Your Holiday Content Needs a Serious Upgrade
It’s that time of year again...
10 Thoughtful Holiday Gifts for Your Creative Freelancer Friend: The Ultimate Guide
Holiday shopping for your creative, freelance videographer or photographer friend can be tough..
Social Media Content: Tips for Creating Viral Videos
In today's digital age, social media has become an indispensable tool for businesses to connect with their audience and promote their brand...
Black Friday Deals for Video Production: A Creative's Dream
Black Friday is just around the corner, and for video production enthusiasts, it's a golden opportunity to snag incredible deals on top-tier gear...
Top 10 Reasons to Invest in Corporate Videos
In this fast-paced e-commerce era, businesses are constantly searching for trendy and exciting ways to capture potential audiences' attention...
5 Things To Have Prepared Before Starting a Video Project For Your Brand
So, you've decided to invest in a video...
One Billion Dollars Spent on Political Advertising in One Week
In a staggering display of political spending, a jaw-dropping one billion dollars was poured into political advertising in the last week...
Building a Strong Production Team: Roles and Responsibilities
In the fast-paced world of video production, a well-structured team is the backbone of any successful project...
Overcoming Creative Blocks: Tips for Staying Inspired
Creative blocks can be a frustrating roadblock for anyone involved in the creative process...
Avoiding Interview Crutch Words
Crutch words can significantly impact your interview performance...
The Short and Skinny: Instagram Reels vs YouTube Shorts
We all know the power of a viral video...
Video Marketing Myths Debunked
Many businesses have misconceptions about video production, from the cost to the complexity...
Oceanfoam Spec Project: Behind the Scenes
Recently, we had the opportunity to work on a spec project for Oceanfoam...
Attract New and Potential Clients with Video Content
Video has emerged as one of the most powerful tools for engaging potential customers...
7 Video Marketing Stats That Will Blow Your Mind
Video marketing is no longer a trend; it’s a necessity...
7 Essential Videography Tips for the Summer
Summer is the best time for photography. The long, sunlit days, vibrant colors...
Adobe Full Access Policy: Our Thoughts
There's been a buzz lately about Adobe having unrestricted access to your files...
Organic Photo Event Recap
We recently hosted a free public photo event, Organic, and it was a resounding success...
Chip's Pickleball Club: Eagan's New Pickleball Haven
Pickleball enthusiasts in Eagan, Minnesota, have a new haven to call home...
Michelle Young Foundation: Bridging the Gap in Minnesota Education
Former Bachelorette Michelle Young is making an impact on education in our home state...
Telly Award Winners!
We're thrilled to announce that we, Bloom Creativ, have been recognized with two Telly Awards...
Perfect Locations for Your Video
The location you choose for any video production work can make or break the final product...
Video Production Cost Breakdown
Ever wondered what goes into a video production project? Everything from pre-production to production to editing? Here at Bloom we...
Our Production Process
At Bloom Creativ, we're obsessed with one thing: bringing your brand story to life. We believe powerful narratives are the...
Lighting Techniques for Video Production
In the realm of video production, lighting plays a pivotal role in setting the modd, conveying emotions, and highlighting the...
5 Must-Have Video Production Gear Essentials
At Bloom Creativ, we’re passionate about crafting high-quality videos that tell your story. But even the most creative vision can fall flat if you don’t have the right tools in your kit.
Bloom Creativ Founder's Journey: From a Flip HD Camera to Building A Video Production Company
At the heart of every successful venture lies a story of passion...
5 Trending Video Editing Effects & Transitions to Use in 2024
As a Senior Editor at Bloom, I’ve grown to become better at filming for the edit. We’ve always heard to “fix it in post” or “do it in post” ...
One Year on Peerspace
Peerspace is an online marketplace founded in 2014 that allows individuals and businesses to find and book unique spaces for various events...
Model Highlight: Cait Doty
Meet Cait Doty, a 28-year-old model with a vibrant spirit, originally from Iowa and now thriving in Minnesota. Cait shares her interests and experiences...
Digital Camera Basics 101
In the vast realm of photography, mastering the basics is like unlocking the gateway to a world of limitless creativity. Digital cameras, with their advanced features...
Bloom's Favorite Moments of 2023
2023 was another amazing year for Bloom Creativ, a chapter marked by growth, exploration, and unparalleled creativity. As the year unfolded, our team expanded...
5 Essential Qualities to Look for in a Minneapolis Video Production Company
In today's digital landscape, harnessing the power of video marketing can drive traffic and engage consumers like never before...
Unlocking YouTube Success: The Art of Being a Digital Videographer
Are you ready to dive into the captivating world of YouTube success...
5 Captivating Business Video Concepts to Elevate Your Brand
In the fast-paced digital era, video marketing has emerged as a game-changer, reducing decision-making time and increasing customer satisfaction...
Smart Budgeting for Video Production: Maximizing Your Business's Impact
When it comes to film production, budgets often take a back seat...
Peerspace: Your Next Creative Location
Are you an artist, photographer, videographer, or entrepreneur searching for the perfect backdrop to bring your creative vision to life...